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This Is Not an Advertisement (1985) poster

This Is Not an Advertisement

1985, English. Directed by Antoni Muntadas.

In a project sponsored by the Public Art Fund, Muntadas installed the fifty-second message This is not an Advertisement on the electronic Spectacolor lightboard that then dominated New York's Times Square. Every twenty minutes, between commercial advertisements, the sign broadcast the text: "This is not an advertisement... subliminal... speed... fragmentation," alluding to the surrounding media environment of marketing and billboards. With each successive signal, the message became more distorted and abstract, until it was rendered virtually illegible.

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Runtime
0h 5m
Post-credits
None listed
Language
English
Rated
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This Is Not an Advertisement isn’t streaming on any OTT platform in India yet; it released on 1 January 1985.

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Released
1 January 1985

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This Is Not an Advertisement: quick answers

Is This Is Not an Advertisement worth watching?

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How long is This Is Not an Advertisement?

This Is Not an Advertisement runs 5 minutes (0h 5m).

Does This Is Not an Advertisement have a post-credits scene?

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This Is Not an Advertisement parents guide: is it suitable for kids?

No age rating is listed for This Is Not an Advertisement yet.

Which OTT platform is This Is Not an Advertisement on?

This Is Not an Advertisement isn’t streaming on any OTT platform in India yet; it released on 1 January 1985. (Checked 11 November 2026.)

What movies are like This Is Not an Advertisement?

If you liked This Is Not an Advertisement, try It Should Happen to You, POM Wonderful Presents: The Greatest Movie Ever Sold, How to Get Ahead in Advertising.

Who directed This Is Not an Advertisement?

This Is Not an Advertisement (1985) was directed by Antoni Muntadas.

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